USA- Global commodity trader and processing company, ADM has launched a plant-based food ingredient line, Knwble Grwn, produced with regenerative agricultural practices by underrepresented farmers and led by a women-based team at ADM.
ADM unveiled this brand at the Natural Products Expo West, held March 7-11 in Anaheim, explaining that the line will complement sustainability initiatives by advancing regenerative agricultural practices.
Regenerative practices include minimizing soil disturbance, improving soil structure and quality, continuously covering bare soil, maximizing biodiversity, and responsibly managing inputs, including nutrients and pesticides.
“ADM’s supply chain leadership enables us to source ingredients from farmers who share our passion for regenerative agriculture,” says Jaime Goehner, ADM commercial manager.
The line includes flaxseed, hemp seed, flax oil, hemp oil, and quinoa, all sourced by ADM from small or underrepresented farmers, such as veterans, Indigenous Americans, and other minorities.
These farmers receive financial incentives for being early adopters of regenerative ag practices, boosting their capacity to develop products for ADM.
“Knwble Grwn products can provide farmers an alternative crop to grow in their rotation to enhance biodiversity and soil health further,” said Goehner.
According to Paul Overby, who farms in North Dakota producing flax for ADM, the Knwble Grwn brand is taking the right approach.
“The concern for the farmer, the concern for having a high-quality product that’s raised right, the concern for the environment, and the concern for the customer, that’s the type of program we want our farm to be a partner with from here on forward,” he said.
Sustainability is a critical issue today, especially in an informed society of consumers looking for transparency in supply chains.
“Knwble Grwn is taking a customized, people-centered, planet-conscious approach to help meet those demands,” said Goehner.
Dr. Ellen de Brabander to stand for ADM board election
Meanwhile, the ADM board of directors has nominated Dr. Ellen de Brabander to join them as a board member.
Dr. Ellen is the executive vice president for innovation and regulatory affairs at Elanco and will stand for election to the board at the ADM’s annual stockholders’ meeting on 4th May this year.
In her current role at Elanco, a global leader in animal health products and services, de Brabander drives early and late-stage pipeline execution across pet health and farm animals, including nutritional health solutions.
Ellen has a broad R&D experience in human nutrition, life sciences and animal health, which aligns well with many growth opportunities that ADM pursues.
“Our board’s leadership has been critical to our portfolio transformation, and with the addition of Ellen de Brabander, we’re adding new expertise to help power our growth,” said Juan Luciano, chief executive officer at ADM.