USA- Goodles, a brand known for its healthier take on macaroni and cheese, has recently introduced a deluxe line featuring two distinct flavors: Ched Over Heels and Shell We Dance.
This launch took place on August 16, 2024, in Santa Cruz, California, where the company is based. The new products aim to cater to health-conscious consumers without sacrificing taste, making them a noteworthy addition to the mac and cheese market.
The deluxe macaroni and cheese varieties are designed to offer a low glycemic index, boasting 16 grams of protein and 7 grams of fiber per serving.
Ched Over Heels features a classic cheddar cheese sauce, while Shell We Dance presents an aged white cheddar sauce paired with shell pasta.
Both options promise to deliver the creamy, cheesy experience that fans of traditional mac and cheese crave.
Molly Michet, the Chief Product Officer at Goodles, emphasized the brand’s commitment to providing convenient and nutritious options.
“There are people who love regular boxed mac ‘n cheese and there are people who love easy-squeezy mac ‘n cheese,” she stated.
“Our new ‘deluxe’ style mac and cheeses have all the yummy creamy cheesy feels and have an added bonus — milk or butter not required, making it easier than ever.”
This innovation reflects a growing trend among consumers seeking quick meal solutions that do not compromise on health or flavor.
Goodles’ new offerings are priced at US$4.99 per box and are available for purchase on the company’s website as well as at Target stores nationwide.
This strategic distribution aims to make the product accessible to a wide range of consumers, appealing to both families and individuals looking for convenient meal options.
The launch of this deluxe line aligns with a broader movement in the food industry towards healthier, yet indulgent, comfort foods.
As more consumers become aware of nutritional information and seek out products that fit their dietary needs, brands like Goodles are stepping up to meet this demand.
By focusing on quality ingredients and innovative recipes, Goodles is positioning itself as a leader in the better-for-you food segment.
In addition to the health benefits, Goodles is also tapping into the emotional connection many people have with comfort food.
Macaroni and cheese is often associated with nostalgia and warmth, making it a beloved dish across generations.
By enhancing this classic comfort food with healthier ingredients, Goodles aims to resonate with both traditionalists and modern consumers.
The introduction of Ched Over Heels and Shell We Dance not only enhances Goodles’ product lineup but also reflects the brand’s mission to redefine what macaroni and cheese can be.
“We want to show that you can enjoy mac and cheese without feeling guilty about it,” Michet added, highlighting the brand’s dedication to creating products that are both enjoyable and nutritious.
As Goodles continues to innovate and expand its offerings, it remains to be seen how these new deluxe flavors will be received by the market.
However, with a growing emphasis on health and convenience in food choices, the potential for success appears promising.
The company’s commitment to quality and flavor may well position it as a go-to brand for those seeking a healthier alternative to traditional mac and cheese.
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