The transaction includes National Choice Bakery’s 66,000-square-foot kosher-certified production plant in South St. Paul.
Founded in 1990 as Twin City Bagel Inc. to provide the local trade with fresh bagels on a daily basis, National Choice Bakery now manufactures European-style bagels for the retail and food service industries.
The company makes fresh, refrigerated, frozen, and thaw-and-sell bagels in a variety of sizes. The company also offers bagels in many flavors, including blueberry, cinnamon raisin, everything, french toast, Hawaiian, onion, plain, pumpernickel, wheat, and whole grain.
“The additional capacity gives our company the opportunity to meet consumer demand and continue to grow our breakfast portfolio,” BBU said.
“In addition to welcoming the National Choice Bakery associates to the Bimbo Bakeries USA team, the company is currently hiring for open positions at the South St. Paul Bakery. We are thrilled to have the South St. Paul associates join our team of bakers who work daily to produce quality baked goods that continue to delight our consumers.”
Grupo Bimbo partners Zero Carb Co.
Meanwhile, gluten-free, keto-friendly bread producer Zero Carb Co. (ZCC) is partnering with Grupo Bimbo to expand distribution and production capabilities.
ZCC is a joint venture startup of baking company Bakker Wiltink and venture builder BOX NV and over the past five years, the company has developed a gluten-free and carb-free product line that includes sliced white, golden, and brown multi-seed bread.
“ZCC bread aims at re-attracting consumers to the bread category, now a tasty gluten-free, zero carb bread is available,” said Roel Orsel, chief executive officer of ZCC. “I can say with my more than 30 years of experience in the profession that it is the most profound paradigm-changing development in the bread category I have seen in years.”
Through the partnership with Grupo Bimbo, ZCC parent company Wiltink will be the first licensee for the Benelux Union countries -which include Belgium, The Netherlands, and Luxembourg -using the company’s YAM Keto bread brand.
While this partnership will greatly expand production and distribution capabilities, ZCC noted that the company is open to licensing its technology to more potential partners in other markets.