USA — Breakfast is set to become more flavorful as Thomas’® Breads, a leading brand for English muffins and bagels in the United States, partners with WK Kellogg Co to introduce a unique new product: Thomas’ Froot Loops® Mini Bagels.

This limited-time offering combines the beloved fruity taste of Kellogg’s® Froot Loops® cereal with the classic goodness of Thomas’ bagels, providing a delightful breakfast option for consumers.

The new mini bagels will be available at major retailers nationwide until October 10, with a suggested retail price of US$5.49.

The collaboration addresses a common breakfast dilemma: choosing between cereal and bagels. With these new mini bagels, consumers can enjoy the vibrant flavors of Froot Loops in a convenient, pre-sliced format.

This innovation is designed to cater to busy mornings and on-the-go snacking, making it an appealing choice for both children and adults.

“As the most important meal of the day, we believe that breakfast is an occasion to be savored,” stated Jinder Bhogal, Senior Brand Manager for Thomas’.

He emphasized the brand’s commitment to inspiring enjoyable moments at the kitchen table, particularly for younger fans. “We’re dedicated to bringing new and innovative flavors to our consumers and can’t wait for fans of both Thomas’ and Froot Loops to fall in love with our new Mini Bagel offering!”

Ryan Versfeld, Director of Brand Marketing at WK Kellogg Co, shared similar enthusiasm for the partnership. “Breakfast is a treasured occasion that our brands were built on,” he remarked.

“We’re thrilled to partner with Thomas’ to bring this exciting innovation to the space. By introducing the irresistible fruity deliciousness of Froot Loops cereal into a new medium, we can provide a unique way for our fans to enjoy their favorite flavors.”

These mini bagels promise to transform traditional breakfast routines, offering a fun and tasty experience.

The collaboration not only highlights the brands’ commitment to quality and flavor but also aims to create a memorable breakfast experience for families.

Consumers can find Thomas’ Froot Loops Mini Bagels at major retailers, including Walmart and Kroger. The product is positioned as a playful twist on breakfast, appealing to both long-time fans of Thomas’ bagels and lovers of Froot Loops cereal.

The vibrant colors and fruity flavor are expected to attract attention on store shelves, encouraging families to try this new breakfast option.

As this limited-time offering rolls out, consumers are encouraged to act quickly to secure their bags of Thomas’ Froot Loops Mini Bagels.

With the combination of two beloved brands, this collaboration is poised to make mornings a little brighter and more flavorful.

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